Senior Influencer Marketing Manager
Ogilvy Germany
Required skills
About the role
Translated into English from German by Korum. The employer's original wording is on their site.
Do you enjoy developing and implementing strategic influencer campaigns and want to create more "purpose" with your work by strategically linking brands and companies with socially relevant topics? Then you're exactly right with us: "We inspire brands and people to impact the world" - Ogilvy's vision is to inspire brands and people to change the world. This vision also drives us at Ogilvy Public Relations.
Our communications all-rounders advise clients in the areas of corporate, B2C and B2B communications as well as social media, influencer and content marketing. What sets us apart: deep brand and company knowledge, passion for creative communication and the maxim "We, not me".
We are therefore looking for a Senior Influencer Marketing Manager (m/f/d) in Düsseldorf or Berlin, starting as soon as possible.
What we offer:
- Opportunity to work from a mobile office (three days a week on site)
- Use of our WPP training network, including LinkedIn Learning
- Support with private pension provision and the granting of vermögenswirksame Leistungen (capital-forming benefits)
- Anniversary bonuses in the form of additional holiday days
- Opportunity to use a Job Bike
- Enhanced company health insurance with an additional budget of up to €300 per year
- Access to our Employee Assistance Programme TELUS Health
- Free use of the Headspace app
- Subsidised Gympass membership
Your tasks:
-
Strategy & Concept: You independently develop influencer marketing strategies and campaign concepts, from target groups and objectives through to content planning, budgets and KPIs.
-
Campaign Management: You take holistic responsibility for influencer campaigns, from planning and implementation through ongoing management to project controlling.
-
Influencer Relations: You identify suitable influencers and creators, take on selection, outreach and relationship management, and continuously develop our network.
-
Client & Stakeholder Management: You advise our clients with confidence and coordinate all relevant internal and external stakeholders for successful implementation.
-
Budget & Quality: You keep budgets, timings and quality in view and ensure that our campaigns are implemented efficiently and to a high standard.
-
Analysis & Optimisation: You evaluate campaigns, create meaningful reports and derive concrete recommendations and optimisation potential.
What you bring:
-
Experience & Expertise: You bring several years of professional experience in influencer or creator marketing and have already independently conceived, managed and evaluated campaigns.
-
Creator Relations: You know the German creator landscape, have a good network and know which talent, formats and platforms suit different brands and target groups.
-
Social & Cultural Trends: You stay close to current social media, creator and cultural trends, understand platform mechanics and can put relevant developments into context for brands and campaigns.
-
Consulting & Presentation: You can present creative and strategic ideas persuasively and act with confidence towards clients, prospective clients and internal stakeholders.
-
Project & Client Orientation: You work in a structured, independent and solution-oriented way, have high quality standards and keep track of things even with several parallel projects.
-
Tools & Communication: You are confident using influencer research and analysis tools as well as MS Office, and you communicate professionally in German and English.
We believe in the power of diversity and collaboration. We can only meet the challenges of today's world together. We therefore commit to assessing applicants for the job solely on their abilities and regardless of age, gender, ethnic origin, sexual orientation, disability or religion.
Does this sound like an exciting challenge? Excellent, your contact Kai Schlüter is looking forward to your application!
For reasons of sustainability and data protection, we ask that application documents be sent to us exclusively via our applicant platform Greenhouse. We would be grateful if applicants refrained from including a photo.
See how well your CV fits this role. Log in or create a free account to check.
Similar roles on Korum
Senior, Influencer Manager - Creative - US Remote
DEPT®
Senior Fullstack Engineer (Matchmaking)
A-Players
Director, Creator Marketing Services
CreatorIQ
Influencer Marketing Lead
Krea
