Senior Marketing Specialist / Marketing Manager, Merus Power

Merus Power Oyj is a Finnish growth company that develops and manufactures its own energy storage and power quality technology in Ylöjärvi. Our solutions improve energy efficiency, stabilise power grids, and enable the growth of renewable energy.

In 2025, our revenue was approximately 55 million euros, and our order intake for the first half of 2026 doubled compared to the previous period. Our markets are strongly international. Merus Power is one of Finland's leading suppliers of energy storage technology.

Merus employs over 160 people, and our shares are listed on the Nasdaq First North Growth Market Finland. Read more about us: www.meruspower.com

We are looking for you, a commercially minded and curious

Senior Marketing Specialist / Marketing Manager

to join us in Ylöjärvi or Helsinki.

Your core responsibility is to build demand for the energy storage business in Europe through strong product marketing. You will develop and implement marketing strategies that reach the right customers, articulate the value of our solutions, and generate high-quality leads. At the same time, you will develop the go-to-market model in collaboration with sales and product management.

Main Responsibilities:

1) Development of the demand generation model
You will plan how we build interest and demand in selected target groups. You will combine customer profiles, content, campaigns, webinars, and other touchpoints into effective customer journeys. The work is guided by business objectives and an understanding of how customers buy and how technical B2B sales operate.

2) Development of product marketing and commercial messaging
You will develop the positioning of the energy storage offering and shape the value proposition and core messages in collaboration with sales and product management. You will make the customer value and differentiation of our solutions visible to various target groups, such as investors, energy companies, and consultants.

3) Implementation of content and campaigns
You will plan and produce, for example, product and industry pages, customer stories, expert content, sales materials, and webinars. You will participate in writing and execution yourself and guide external partners when necessary.

4) Results-driven and learning marketing
You will be responsible for the demand generation objectives of your business area. You will monitor the quantity, quality, and progression of leads into sales opportunities. You will use results and customer feedback to develop content, campaigns, and customer journeys.

In this role, there is an opportunity to expand responsibilities to cover other business areas as well. The specific level of responsibility and title will be defined based on the selected candidate's experience and expertise. The final content of the role will be agreed upon together.

What do we expect?

You have several years of experience B2B product marketing and demand generation in collaboration with sales. You can provide examples of what you have built, what your contribution was, and what results were achieved. A relevant higher education degree is an advantage.

In this role, you will particularly need:

💡Customer-centric and commercial thinking. You can connect technical solutions to customer needs, benefits, and the basis for purchasing decisions.

💡 Strong content expertise. You understand both people and technology. You communicate clearly and make complex technology understandable.

💡 Planning and execution skills. You build goal-oriented frameworks and implement them in practice.

💡 Collaboration and influencing skills. You thrive in collaboration and are willing to challenge established practices and advance new ideas in an international environment.

💡Curious growth ambition. You want to develop and grow. You approach tasks with an open mind.

You communicate fluently in English and produce content in Finnish as well. A background in technology, energy, or industry will help you get up to speed quickly, but above all, we value your ability and enthusiasm to take on a technically demanding whole. Knowledge of the energy sector or international business, as well as proficiency in German, is considered an advantage.

Where will you work?

Your workplace can be either in Ylöjärvi or Helsinki (Epicenter). The role will regularly bring you to the Ylöjärvi headquarters, as we hope you will be an active part of the organisation, the team, and our joint efforts. You should be prepared to travel to international fairs and partner events.

Why Merus Power?

With us, you will have a clear area of responsibility and significant growth opportunities in a Finnish technology company. Your work will be visible in the marketing of our energy storage solutions, international growth, and the promotion of the green transition.

You will have the space to make choices and grow in your role, but you will not be alone: around you are experts in sales, product management, technology, and business, with whom you will advance common goals. Your team includes a Growth Marketing Lead, Marketing Specialist, and Marketing Coordinator.

Your supervisor will be Head of Marketing Mikko Tuomaala: “The growth and development of team members is the starting point of my leadership work. Sustainable top results are created together. We are curious, we take action, and we support each other.”

We offer comprehensive employee benefits, including extensive occupational health care, work and leisure travel insurance, lunch, sports, culture, and wellness benefits, as well as performance-based rewards.

The level of responsibility in the role will be shaped according to the selected candidate's experience and expertise, which is why there is also flexibility in compensation. The indicative monthly salary is approximately 4,000-5,000 euros, and the total package will be agreed upon based on the scope of the role and your expertise.

Come and help build the future of Europe's energy system!

Interested?

Please submit your application by 12th November via the link below and tell us about your experience and the results you have achieved in product marketing and go-to-market development.

🎥 Along with your application, we also expect you to answer a video question in English.

For more information about the position, please contact our recruitment partner Porkkana ja Keppi Oy:

Emppu tel. [contact details removed] call times: Fri 23rd Oct 3-4 PM or Fri 30th Oct 3-4 PM