Project Manager, Lead Management
VML
Required skills
About the role
Translated into English from French by Korum. The employer's original wording is on their site.
Who We Are
VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.
At VML, we believe great ideas are born when talent can be fully themselves.
Founded in 2024 from the merger of Wunderman Thompson and VMLY&R, two of the most creative and award-winning agencies in the world, VML is today a leading international agency, at the intersection of creativity, technology and data.
Ranked in the TOP 5 creative agencies at the Cannes Lions 2025, and repeating this performance by placing in the TOP 4 at the most recent Cannes Lions 2026, VML was also recognised across all major competitions this year. A recognised leader in AI, and growing strongly across all our expertise, we have been crowned since 1 January 2026 as Integrated Communications Agency of the Year.
Our strength? An integrated approach that brings together Brand Experience (BX), Customer Experience (CX) and Commerce (CO) to design unique, impactful and lasting brand experiences - for consumers as well as for brands.
VML also launched VML Consulting in 2025 (now WPP Enterprise Solutions), an entity specialising in customer-centric business transformation. This strategic initiative followed the successful integration of Velvet Consulting, a renowned consultancy. VML Consulting embodies the consulting dimension of the group and brings together, on an international scale, all of VML’s technology and data expertise.
With more than 30,000 talents worldwide, including over 500 in France spread between Paris & Toulouse, VML is above all a community of passionate people: creatives, strategists, designers, developers, data experts, social media, influence, gaming, AI, CRM, e-commerce… Diverse expertise, one shared drive: imagining what moves brands and usage forward.
Working at VML means:
-working in a collaborative and multidisciplinary environment,
-learning continuously on ambitious, international projects,
-contributing to recognised, award-winning campaigns (Cannes Lions, Effie Awards, Grand Prix Stratégies…),
and being part of an agency named Integrated Communications Agency of the Year in 2022, 2023 and 2025.
Our culture is built on passion, creative boldness, openness and an obsession with innovation - with the conviction that lasting performance always starts with talent.
Want to grow, learn and create with us?
Join the VML adventure!
We are looking for our future Project Manager, Lead Management.
Your responsibilities:
As a Project Manager, Lead Management; for a historic and major player in the automotive industry, you will play a key role in optimising the efficiency of the lead journey, strengthening network performance and directly contributing to a smooth, high-quality customer experience.
Your responsibilities will be as follows:
- Monitoring, analysing and optimising lead performance, notably via the Trackback tool, from capture through to sale.
- Coordinating lead flows between the various information systems and resolving feedback from the network.
- Deploying and animating network tools, including setting up new lead generators, training, support and change management.
- Analysing conversion rates (by campaign, product, region…) to feed acquisition and sales strategies.
- Setting up and monitoring digital lead capture solutions, including at events, with associated performance reporting.
Your profile:
- A solid understanding of the automotive sector and the challenges of digital communication.
- Advanced proficiency in Excel and reporting / analysis tools.
- Fluent English.
- Curiosity, a sense of initiative and the ability to propose improvements.
- Organisation, rigour and excellent prioritisation skills.
- Teamwork, precision and attention to detail.
- Relationship skills, with fluent communication with a wide range of stakeholders.
Company information and benefits:
- 2 days of remote working per week
- Sustainable mobility allowance
- VML covers 70% of health insurance (mutuelle) costs
- Employee training programme
- CSE
- Regular conferences, events & social gatherings
- Opportunities for progression and internal mobility within the agency, but also across the many WPP group entities (in France and internationally)
- An extremely pleasant working environment on the WPP campus in Levallois
- AFNOR “Agence active RSE” certification
- Agency signatory of the diversity charter
Jobs, internships, work-study placements, discover all our opportunities on our “Careers” page: https://www.vml.com/fr/careers
#LI-EMEA #LI-SG1
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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